Sunday, March 28, 2010

Polyvore.com and games for girls


At polyvore.com, you can click and drag photos of clothing and accessories onto a digital canvas to create collages of beautiful, fashionable stuff. 

MrBinkynator visited Polyvore after reading Alexandra Jacobs' article in the 3-29-10 New Yorker and was reminded of his stint in the videogame business, where gamer boys with six-figure incomes who still couldn't get dates (or weren't even looking) occasionally tried to dream up electronic entertainments for girls. Tetris (puzzles) and The Sims (communities, designing homes and neighborhoods) were popular, as were pony games for girls. (What is it about girls and horses? MyBinkynator suspects there's a clue in prepubescent girls drawing galloping ponies at about the same time that prepubescent boys are drawing pictures of shooting guns.)

MrBinkynator remembers a trip to LA to visit the din and colored lights of the Electronic Entertainment Expo and finding that the only demo station that wasn't mobbed by enthusiastic gamer boys featured a game about rescuing lost ponies.

MrBinkynator also remembers a girl he knew in college who despite her penury spent everything she had on an ever-growing collection of shoes, another fixation apparently comprehensible only to women.
All this by way of saying that MrBinkynator thinks that the techies at polyvore.com have answered the question that stumped his game designer co-workers. What women want for electronic entertainment--some of them, many of them, anyway--is a place to create and share beautiful collections of pretty, expensive things, where a head shot is picture of the face of a beatiful woman, and not a puff of pink mist.

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